Great companies begin with conviction.
We are not looking for perfect presentations. We are looking for people who understand their business and want to build something real.
What we look for
We prefer to invest where our experience makes a real difference: in consumer goods, brands and business models with direct market access. The following fields are orientation, not a final list.
- Consumer Brands
- Food & Beverage
- Lifestyle
- Retail
- E-Commerce
- Hospitality
- Digital Products
- AI-enabled Business Models
- Marketing Technology
- Media
- Selected B2B Solutions
What convinces us
- A strong founder or founding team
- A clear product with a comprehensible customer benefit
- Market validation — or a credible path towards it
- Scaling potential and real differentiation
- Operational feasibility rather than pure vision
- Long-term ambition
- Openness to a genuine partnership
What you can expect
Honest answers
We say clearly what we think — even when it is uncomfortable. And we expect the same from you.
Confidentiality
Your documents are treated confidentially and reviewed internally only.
Short paths
You talk to decision-makers, not to an investment committee. That makes us fast.
No forced fit
Not every good company is a fit for us — and that is fine. A no is never a verdict on your idea.
How the first contact works
01
Intro & venture pitch
You introduce your company via our form — concise and honest.
02
Internal review
We assess team, product and market from an entrepreneur's perspective.
03
Personal conversation
If it fits, we get to know each other — directly and at eye level.
04
Deep dive & analysis
Together we look at numbers, potential and a possible collaboration.
05
Decision
We decide quickly and give reasons — either way.
We respond to every serious enquiry. Please understand that a careful review takes time.
You are building something you truly believe in? Let's talk.
We value clear thinking, honest numbers and real conviction. A short, good pitch deck tells us more than a perfect show.